Schedule

With over 17 experts, we couldn't be more excited about our lineup. Which ones will you watch?

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2026/01/10

01:00 PM

Creating an Authentic Brand

Kalin Sheick

Kalin Sheick

Owner, Sweetwater

02:00 PM

From Burnout to Balance - Creating a business that you love

Charlotte Smith

Charlotte Smith

3 Cow Marketing

03:00 PM

The CEO Mindset - Running your farm like business, not a hobby

Lennie Larkin

Lennie Larkin

Flower Farming For Profit

04:00 PM

Flower Farming Revenue Streams - Which one is right for you?

Lyndsay Biehl

Lyndsay Biehl

Wildroot Flower Co

06:00 PM

Simplifying and Refining your Business Model for Increased Profits

Jenny Marks

Jenny Marks

Trademark Farmer

07:00 PM

Setting your Sales Goals

Jessica Chase

Jessica Chase

Sierra Flower Farm

08:00 PM

Creating a farm budget and sticking to it

Julia Shanks

Julia Shanks

09:00 PM

Recordkeeping for Success

Shannon Allen

Shannon Allen

Owner, Bloom Hill Farm

09:00 PM

Moving Beyond the $20 Bouquet

Daniel Schavey

Daniel Schavey

Chief Petal Picker, Petal Pickers Flower Co.

10:00 PM

Day 1 Wrap Up

Shannon Allen Lyndsay Biehl

Shannon Allen & Lyndsay Biehl

12:00 AM

Day 1 Conference Live Q & A

Shannon Allen Kalin Sheick Charlotte Smith Lennie Larkin Jenny Marks Jessica Chase Julia Shanks Lyndsay Biehl

Shannon Allen, Kalin Sheick, Charlotte Smith, Lennie Larkin, Jenny Marks, Jessica Chase, Julia Shanks & Lyndsay Biehl

2026/01/11

01:00 PM

Creating your Crop Planning Blueprint

Dave Dowling

Dave Dowling

Cut Flower Specialist, Ball Seed

02:00 PM

Simple Guide to Succession Planting + Creating a Seed Starting Schedule

Mimo Davis

Mimo Davis

Urban Buds City Grown Flowers

03:00 PM

Maximizing your Production Space

Joanna Webb

Joanna Webb

Three Little Buds Flowers

06:00 PM

Creating Your Strategic Marketing Calendar

Angie Machado

Angie Machado

Etereas Flowers, LLC

07:00 PM

How to Implement your Marketing Plan

Em Connors

Em Connors

Owner, The Creative Bodega

08:00 PM

Email Marketing and Powerful Copywriting

Kelli Jasper

Kelli Jasper

Marketing Strategist and Copywriter, Kelli Jasper Copy, Damselfly Farm

09:00 PM

What fears are holding you back from implementing your plan?

Lori Hernandez

Lori Hernandez

Three Acre Farm, Three Acre Farm

10:00 PM

Conference Wrap Up and Thank you!

Shannon Allen Lyndsay Biehl

Shannon Allen & Lyndsay Biehl

12:00 AM

Day 2 Conference Live Zoom Q & A

Shannon Allen Lyndsay Biehl Dave Dowling Joanna Webb Angie Machado Em Connors Kelli Jasper Lori Hernandez

Shannon Allen, Lyndsay Biehl, Dave Dowling, Joanna Webb, Angie Machado, Em Connors, Kelli Jasper & Lori Hernandez