Plan like a CEO. Farm like a Boss.
A 2-day virtual conference for flower farmers.
Join top-notch business mentors for this epic planning sesh, and walk away with a blueprint for your most purposeful and profitable year yet.
Until the Event starts

This year, you’re going in
with a plan.
Having a solid farm plan isn’t just a nice idea, it’s a game-changer. Not just for your farm, but for you, the whole person with big dreams and even bigger potential.
A plan brings balance, builds resilience, and turns chaos into clarity.Winging it is for hobby farmers. And that’s not you.
Once you have a plan, everything gets easier. You stick with it, build confidence, and gather real data that helps you refine it year after year. Progress stops feeling like a guessing game and starts to feel like a sure thing.
And it doesn’t have to be complicated.
At DirtCon, you’ll build the best farm plan of your life, one that supports your growth, your goals, and your future.
This is the kind of plan we’re talking about:
A Vision Plan, so you know what you’re aiming for
A Mindset Plan, so you can be who you need to be
A Profit Plan, with detailed revenue goals and a strategy
A Bookkeeping Plan to ditch that pit in your stomach and help you love the numbers
A Crop Plan, so you know what/when/why you’re planting (and what to order next!)
A Marketing Plan you can stick with
A Fear-Busting Plan to help you keep going

Secure Your Place Now
DirtBag Ticket
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Live Broadcasts and Replays
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All content available
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Valid until 01/11/2026 07:00PM
• 16 work sessions with expert business mentors
• Live Q&As each evening
• Fun giveaways and prizes
• A complete, actionable farm plan
• Access limited to the conference weekend
Available from October 03, 2025
DirtBoss Ticket
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Live Broadcasts and Replays
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All content available
Includes everything in the Dirtbag ticket plus:
• Lifetime access to all session recordings
• DirtCon farm plan workbook with templates + swipe files from expert mentors
• Entry inta a scholarship drawing for one of our new revenue stream courses
Available from October 03, 2025
THE DIRT ON FLOWERS INSIDERS GET 10% OFF THEIR DIRTCON TICKET
Say Hello To Our Speakers
We couldn't be more excited about our lineup. Which talks will you be checking out?
Schedule
Take a look at the exciting agenda we have planned for you.
2026/01/10
From Burnout to Balance - Creating a business that you love

Charlotte Smith
3 Cow Marketing
The CEO Mindset - Running your farm like business, not a hobby

Lennie Larkin
Flower Farming For Profit
Flower Farming Revenue Streams - Which one is right for you?
Lyndsay Biehl
Wildroot Flower Co
2026/01/11
Simple Guide to Succession Planting + Creating a Seed Starting Schedule

Mimo Davis
Urban Buds City Grown Flowers
Simplifying and Refining your Business Model for Increased Profits

Jenny Marks
Trademark Farmer
What fears are holding you back from implementing your plan?

Lori Hernandez
Three Acre Farm, Three Acre Farm